STATE BICYCLE CO. PROMO
Directions: Using the footage and logos provided to you in your Users/Shared Folder, cut a 30-second (exactly) promotional video for this bicycle company. You need to think about your target audience (young, active and hip) and make sure that they will be attracted to this product. You will also need to add music and focus on your editing techniques. You may need to color correct and/or adjust exposures of this raw footage.
You will find video clips and static images (the company logo)
Step 1: Go to The State Bike Company website to get a feel for the company and the personality.
Step 2: Open iMovie and import the media on your computer. When you import media, look for a folder inside /users/shared/STATE bike footage
Requirements:
• length of 00:00:30:00
• must contain appropriate music
• must include the company’s logo
• all footage should be correct colors/exposures
• all audio should be set at correct levels
Total Points: Worth 100 points
Due by End of Friday, 3/27
"Share the Video" as a File and call it - period#_lastname_firstname_13x
Directions: Using the footage and logos provided to you in your Users/Shared Folder, cut a 30-second (exactly) promotional video for this bicycle company. You need to think about your target audience (young, active and hip) and make sure that they will be attracted to this product. You will also need to add music and focus on your editing techniques. You may need to color correct and/or adjust exposures of this raw footage.
You will find video clips and static images (the company logo)
Step 1: Go to The State Bike Company website to get a feel for the company and the personality.
Step 2: Open iMovie and import the media on your computer. When you import media, look for a folder inside /users/shared/STATE bike footage
Step 3: Write down or sketch out how you want the promo to unfold or play. Is it a story? Is it more of a documentary? Is it fast or slow or are you going to find the song/music first and simply get the clips to fit the tempo?
Step 4: You may start with a song, movie theme, or other audio file which you can try to import from the web or ask the teacher to get an .mp3 version from the teacher computer. Many sites get blocked by TUSD. You could even use some of the free clips that sites use to sell music since you only need 30 seconds.
OR
Step 4: You may start with the video and keep track of getting close to 30 seconds, then go find the music you want to match the images.
Step 5: Go to the Share button and save it to iTunes and save the file in your Documents folder.
Requirements:
• length of 00:00:30:00
• must contain appropriate music
• must include the company’s logo
• all footage should be correct colors/exposures
• all audio should be set at correct levels
Total Points: Worth 100 points
Due by End of Friday, 3/27
"Share the Video" as a File and call it - period#_lastname_firstname_13x
